Colgate Optic White® Express White™

New Express White™ is our fastest, most effective toothpaste ever. With twice the whitening ingredient†, hydrogen peroxide, it goes beyond surface stain removal and delivers whiter teeth in just 3 days*!

Our new TV Commercial features YouTube Beauty Stylist:
Chloe Morello:

†2% hydrogen peroxide vs. Optic White™ 1% formula.

*For best results, use as directed for 4 weeks. Individual results may vary.

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